The "Shortness-of-Breath" Cigarettes are a panic inducing demonstrative tool, to show the user what it is like to experience breathing like an emphysema patient.
Every "cigarette" restricts the airway when a few breathes are taken, mimicking the same shortness of breath equal to when lung tissue is damaged by emphysema.
An effective smoking education tool. Each giveaway facsimile cigarette comes with an informative card explaining that it simulates the same shortness of breath experienced by smokers who have emphysema.